With so much information about health, fitness and nutrition, it's easy for that eyes-glazed-over look to happen. Adventure 212 makes the experience worth while. The Goodness Company helped make the idea of Adventure 212 appealing and more enjoyable, and built this into the icons and graphics of the brand identity. We created a system of iconography to represent the fitness, spa and nutrition that Adventure 212 focuses on – and it is used throughout all their printed materials, website and signage.
Adventure 212 Fitness – Wisconsin
Website, Logo, Brand Identity, Radio Commercials