August 12, 2012
If you are starting a new business and need a website, or if your current website is outdated and in need of a makeover, you’ll probably […]
November 16, 2012
The Goodness Company, CEO Patrick Goodness develops medical tourism article for supplement, “The Future of American Healthcare Will be Found in the Caribbean and Latin America.” […]
January 23, 2013
Most healthcare marketing executives struggle with the idea of branding. In a recent survey of marketers by Forrester Research, the desire to differentiate one’s brand, establish […]
February 18, 2013
Over the past few years sales methods have changed dramatically. Traditional methods and hard line sales techniques are slowly being pushed to the side. For many, […]
July 15, 2013
Rapid Control Systems, a national designer and manufacturer of custom control systems for the industrial, municipal and commercial markets, has launched a new website. The website […]
August 1, 2013
Make sure your ‘online smile’ leaves a quick, impressive first impression You know how important a great smile is to making a good first impression. Why […]
October 16, 2013
Leading international medical tourism marketing consultant, Patrick Goodness of The Goodness Company: Global Healthcare Marketing, announced today the launch of two new Mexico-focused online medical guides: […]
January 6, 2014
Getting potential clients to visit your website is a challenge, but it’s only the first step. The next steps are to make sure they stay connected, […]
April 27, 2014
One of the most overlooked aspects in medical travel marketing is corporate image marketing. Obviously important aspects of a hospital or health center are the service […]
July 1, 2014
For a patient in need, the most important asset a hospital can offer is high quality care. But how do patients decide which hospital to choose? […]
October 1, 2014
Una de las preguntas más comunes que me hacen los clientes es “¿cuál es la manera más rentable para promover mi negocio?” La respuesta es muy […]
October 28, 2014
Las relaciones públicas son sobre todo comunicaciones Si usted es un profesional de Relaciones Públicas o dueño de una empresa que busca cobertura de prensa positiva, […]
October 28, 2014
Public relations is all about relationships If you are a PR professional or a business owner seeking positive press coverage, it’s important to foster relationships with […]
October 31, 2014
One of the most common questions I get asked by clients is “what’s the most cost-efficient way to promote my business?” The answer is very simple. […]
November 3, 2014
On his popular HBO Show Last Week Tonight, John Oliver talked about “Native Advertising” where he pointed out the differences between content and advertising, editorial independence […]
January 12, 2015
Back in 1995, Sandra Bullock’s character in The Net ordered pizza online. It seemed futuristic at the time. Fast forward 20 years later and ordering online […]
April 23, 2015
As a marketing and advertising agency in the 21st century, we are rarely called upon to provide track record statements anymore. Most companies refer clients to […]
June 4, 2015
It wasn’t long ago that automotive giants Dodge and Chrysler were on the verge of failure. For decades Dodge was the flashy, sporty brand and Chrysler […]
June 22, 2015
Many small businesses are barely getting by. When you see a successful small business, many wonder about their secret to success. How can your small business […]
September 3, 2015
According to research produced at Harvard University, “62 percent of U.S bankruptcies are due to medical expenses.” Sadly for many Americans, that percentage is growing steadily. […]
September 22, 2015
How long does it take you to typically respond to a patient inquiry? 24 Hours? One hour? Thirty minutes? If your average reply time is more […]
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August 12, 2012
If you are starting a new business and need a website, or if your current website is outdated and in need of a makeover, you’ll probably […]
November 16, 2012
The Goodness Company, CEO Patrick Goodness develops medical tourism article for supplement, “The Future of American Healthcare Will be Found in the Caribbean and Latin America.” […]
January 23, 2013
Most healthcare marketing executives struggle with the idea of branding. In a recent survey of marketers by Forrester Research, the desire to differentiate one’s brand, establish […]
February 18, 2013
Over the past few years sales methods have changed dramatically. Traditional methods and hard line sales techniques are slowly being pushed to the side. For many, […]
July 15, 2013
Rapid Control Systems, a national designer and manufacturer of custom control systems for the industrial, municipal and commercial markets, has launched a new website. The website […]
August 1, 2013
Make sure your ‘online smile’ leaves a quick, impressive first impression You know how important a great smile is to making a good first impression. Why […]
October 16, 2013
Leading international medical tourism marketing consultant, Patrick Goodness of The Goodness Company: Global Healthcare Marketing, announced today the launch of two new Mexico-focused online medical guides: […]
January 6, 2014
Getting potential clients to visit your website is a challenge, but it’s only the first step. The next steps are to make sure they stay connected, […]
April 27, 2014
One of the most overlooked aspects in medical travel marketing is corporate image marketing. Obviously important aspects of a hospital or health center are the service […]
July 1, 2014
For a patient in need, the most important asset a hospital can offer is high quality care. But how do patients decide which hospital to choose? […]
October 1, 2014
Una de las preguntas más comunes que me hacen los clientes es “¿cuál es la manera más rentable para promover mi negocio?” La respuesta es muy […]
October 28, 2014
Las relaciones públicas son sobre todo comunicaciones Si usted es un profesional de Relaciones Públicas o dueño de una empresa que busca cobertura de prensa positiva, […]
October 28, 2014
Public relations is all about relationships If you are a PR professional or a business owner seeking positive press coverage, it’s important to foster relationships with […]
October 31, 2014
One of the most common questions I get asked by clients is “what’s the most cost-efficient way to promote my business?” The answer is very simple. […]
November 3, 2014
On his popular HBO Show Last Week Tonight, John Oliver talked about “Native Advertising” where he pointed out the differences between content and advertising, editorial independence […]
January 12, 2015
Back in 1995, Sandra Bullock’s character in The Net ordered pizza online. It seemed futuristic at the time. Fast forward 20 years later and ordering online […]
April 23, 2015
As a marketing and advertising agency in the 21st century, we are rarely called upon to provide track record statements anymore. Most companies refer clients to […]
June 4, 2015
It wasn’t long ago that automotive giants Dodge and Chrysler were on the verge of failure. For decades Dodge was the flashy, sporty brand and Chrysler […]
June 22, 2015
Many small businesses are barely getting by. When you see a successful small business, many wonder about their secret to success. How can your small business […]
September 3, 2015
According to research produced at Harvard University, “62 percent of U.S bankruptcies are due to medical expenses.” Sadly for many Americans, that percentage is growing steadily. […]
September 22, 2015
How long does it take you to typically respond to a patient inquiry? 24 Hours? One hour? Thirty minutes? If your average reply time is more […]